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What problem/s do you solve for your customers?.
Convenience in accessing credit – Saves the hustles of borrowing money from individuals Tedious financial process by creating a seamless platform – e.g. going to the bank
What is unique about the way you do it? Differentiated Benefits.
One stop shop - We are able to provide the platform and give a wide choice of value adding products Appealing - Talks to the heart of our target customers(More practical than logical). Solving daily challenges. First mover advantage - Pioneering technology e.g. Block chain technology, wearables, NFC, - Novelity - Original/New product design - Simple to use - Reliability - Interoperability - Difficulty to replicate
How do you deliver these benefits?
By creating Application program interface (API) that solves multiple financial needs seamlessly on our robust platform